The Issue
The Problem!
If television, video games, movie theatres, and Wi-Fi are made so easily accessible, then why aren’t sports? That’s the problem. The cost of playing sports such as, renting arenas or sports fields, uniforms, equipment, and leagues is genuinely becoming a burden on parents. Year after year, parents spend hundreds to thousands of dollars on their children due to organized sports, but not all parents are able to afford this luxury. What happens to those children then? King Kardi strives to create a balance with this discrepancy by installing sports walls where any child can have free place to play in.
Kids don't have free access to play their favourite sports close to home. So instead they are in front of the computer screen, playing video games, eating junk food, watching tv and getting fat. Canadian kids for the 5th year in a row failed the Healthy Kids Canada Report Card for physical activity levels (Link)
The economic burden of obesity is estimated to be between 4.6 billion to 7.1 billion in Canada 2008. (Link)
Our goal is to establish sports walls on every elementary school in Ontario and eventually all of Canada. Having sports walls freely available is the first step to getting our kids away from the screens and switching to playing sports outside. On average, kids are in school from 8am to 3:30pm, Monday to Friday. Having their favourite sports available to them before, during or after school would do wonders for their health, lifestyle, sports/team, skills, and reduce bullying and create new friendships.
With schools in every community, everyone will be able to play their favourite sports!
Below are charts showing how big this issue has become.
